Janaab | (جناب)

Despite the aggravating situation of electricity in Pakistan, the Electric tape business has never faced recession. The reason behind it is a surprising variation of cricket played with taped tennis ball. Tapeball cricket makes use of tennis ball wrapped in electrical tape. The most common place for this type of cricket is a neighborhood street. This variation of cricket is very popular in Pakistan and other South Asian countries. People typically play Tapeball cricket in narrow by-lanes, streets and parking lots. Normally, basic cricket rules are followed but “Rules are meant to be broken” here in this variation. Customized rules are followed as per venue and situation. Night Series, normally on Saturdays, are played to put some extra Bucks for Sunday’s Hangout.  Crictionary of this game is entirely different; some typical terms are used in this variation of Cricket that may not even be heard by Sachin, who has spent nearly a quarter of century playing Profe...

World is witnessing the month of Ramadan. In Islamic World, people are getting ready to welcome this Holy month. An increase in spiritual activity is definitely observed in Muslim but not everyone is ready to abandon the professional ambition and life for a month.  Plenty of new/seasonal entrepreneur, graduates  striver of all stripes want to find ways to enhance their careers during Ramadan. Below, some recommendations to get your Ramadan started off right:  Best Activity: Scheduling   comes first in my mind when I think about Ramadan. Timing of Prayer (Salat), Fast (Roza) , Night Prayers (Taraweeh) taught us how to organize and execute priorities. Fasting teaches us how we can utilize our energy in efficient and effective manner. Fasters knows they can eat/drink so they learn how to preserve and consume energy, Its like a Survivor Training. Our behaviour becomes better at work places. We start seeing thin...

Elections 2013 are done and dusted in Pakistan. But they have left some excellent case studies and references not only for the political sciences student and practitioners but the marketing, brand and advertising personal also. The strategies of political parties and their followers have high correlations with several marketing and advertising principles. Pakistanis have witnessed extraordinary amalgamation of two otherwise fields- politics and marketing. This P of marketing deals with how politicians, government, political parties and other stakeholders, even Local and Multinational companies harness for political undertakings and high voting turnout. Brand Positioning: Like Brands, Political Parties usually position themselves as per their ideology, and this time they have marketed it through 360 degree advertising campaign. For example, Pakistan People Parties (PPP) has positioned them as a ruling party who has tried its level best to provide public sectors jobs/business...

Although I am disappointed but I have no doubts over the recruitment process and have no objection on my rejection. Life is full of experiences and lessons, and lesson keep repeating themselves until learnt. Let me share most alarming findings and lessons: 1. Keep your Social Profile Updated All started from here, from Linkedin. I received a message from a Human Resource Personal to contact him on urgent basis. At that point, I did not have any idea why he was asking me to call. 2. Do pick Unknown Numbers I normally pick unknown number until/unless I am really busy. I received a call during office hours but (I don't remember why) I missed it. When I call back the operator was unable to recall who called me and why? But she told it is an HR Agency and if needed, you will contacted soon. (Result : a day wasted) 3. Phone and Face-to-Face Interview might happen on same day It happened with me for the first time. A lady called in mor...

I went to private university, who was offering a degree program in Unmanned Vehicle System, for my cousin's admission. There were not many candidates present at the University for this course. But those who were present were very interested and excited for the inauguration class. Google Images The administrator, probably thought that I am also one of the candidate and, asked me to join the class. I snapped at the chance and went along with other candidates to attend the class. "Let me show you a show-reel first, so you all can understand for what we have gathered here", says the speaker dressed in neutral toned suit. The documentary started with a " Shaheen " who was flying high in sky and searching for the food. All of sudden she dive down high from the sky and strike prey with his talons. Then a transition occurred and sort of same movement was repeated by a Drone. It flee, it preyed and went away. It recalls me some of the movies and news...

Sindh Inter Collegiate Tournament Company: SMS Business Pvt. Ltd. Campaign: "Let's Play" Creative Director:  +Saddam Siddiqui   Copywriter:  +Saddam Siddiqui   Illustrartor: +Lukshan Rubab Published: Feb 01, 2013