Janaab | (جناب)

“If you are feeling that your business is “online but nowhere to go”, try to follow the signs of the digital way. It is more important to categorize the tool before knowing them. It will help you in utilizing the right tool for the right job. A . Make yourself searchable 1. Create website 2. Create Blog 3. Blog Article 4. Article Sharing 5. Blog for Business B. Optimize your Searching 1. SEO 2. Web Directories 3. Organic/ Inorganic Searches 4. Social Media a. Pages on Face Book b. Groups on Linked in c. Following on Twitter 5. Integration of Blogging & SM 6. RSS feed 7. Targeted Traffic C. Converting the Optimized Searching 1. E- mail Marketing 2. Lead Generation 3. Forms 4. Offers 5. PPC D. Analyze the converted optimized search result. 1. Conversion Rates 2. Marketing Measurement 3. Lead Scoring E. Controlling the analysis results 1. Keeping all data up to date. 2. Strategic Management of all marketing tools As it’s not about using e-marketing,...

Normally a nation blessed with musical talent likes of Nusrat Fateh Ali Khan, Nazia Hasan, Vital Signs, Junoon, Hadiqa Kiyani, Aatif Aslam, Rahat Fateh Ali Khan, Strings & Goddess of Melody Noor Jahan to name a few would be expected to further its dominance among South Asian audiences through means of a exciting & admired media. Unfortunately, Pakistan ’s music & youth-based channels have failed to do this in any meaningful way despite having Urdu as a language of poetry. These celebrities had to cross the borders to gain recognition in their own country. The Indian entertainment industry gives them Hi Five by patronizing, collaborating & featuring with     Pakistani musicians & lyricist. Today an opportunity has been lost by TV channels by not promoting artist through a proper platform. Piracy is a biggest concern for these TV channels despite having music releasing companies like Super Records (Indus TV Network) & Fire Records (Jang Group), but the...